Culture matters. It’s a core organizational asset for nonprofits. The role of leadership is to build a strong organizational culture based on a nonprofit’s purpose, mission, vision, and values.
You want people at every level of your enterprise to have a clear sense of its purpose, as well as its immediate and long-term goals, and to feel a sense of belonging and respect.
An exceptional culture will attract great employees and volunteers, board members, and supportive donors who can propel your mission forward.
In nonprofits, as in any for-profit company, the biggest day-to-day challenge is to create and nurture a culture with a strong capacity to implement.
Culture is built upon your nonprofit’s values. Your staff and board must articulate and embrace those values. If you don’t develop processes collaboratively by inviting input from all stakeholders, your culture may become plagued by simmering resentments.
Culture matters. It eats strategy for breakfast! It’s your core organizational asset and establishes whether your nonprofit is just good — or if it becomes great.
- Can your nonprofit’s staff describe your organizational culture?
- How can you ensure that they have a clear sense of your organization’s purpose?